The COVID-19 epidemic has had a huge impact on the service industry, such as on department store retailers. As the number of shoppers has dramatically decreased, some stores have turned to attractive men and women to promote their products via Facebook livestreams. In only half an hour, they can attract up to a 100 product orders. Holding one of the store’s new high heels up for the camera, this employee describes the product for customers. In an instant, this department store becomes a livestream studio. Foot traffic at the department store has dropped, and retailers are turning to livestreams to sell their goods. For these attractive salespeople hoping to gain the attention of online shoppers, interaction is the crucial element. Through their streams, the salespeople give shoppers fashion advice and answer shopper questions as they come in, stoking the desire to buy. In just 30 minutes, some 100 orders pour in. The livestream is a lifeline for businesses amid coronavirus.RetailerWe are facing an epidemic at the moment, so consumer spending habits have changed. For the moment we hope to put more focus on our livestreams. The response has been great – right now there are more than 100 orders.Restaurants are also struggling to cope with a decline in patrons. Some are reacting by building up their take-out service. To accommodate virus-fearing customers, these restaurants are pushing online meal orders. Diners order meals on their phones, and the restaurants prepare the meal to order, and pack it to go.This diner pulls up to the restaurant’s front door, and a restaurant employee brings his meal out to his car. In a model akin to that used by fast-food restaurants, this Thai restaurant is promoting a quick-and-easy take-out service – customers do not even need to leave their vehicles. Through hard work, these business operators hope to turn a crisis into opportunity. ?
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